IP Process & Patent Value Realization
Intellectual property only delivers real value when it moves through the full cycle: invention, protection, commercialization, and consumer use. The Strategic Business Planning Company (SBP), through its IPPlan™ practice, helps organizations manage this cycle with a focus on return on investment (ROI) and sustainable growth.
From Invention to Consumer Value
Innovation begins with an idea, but value is only realized when that idea becomes a product or solution and reaches consumer use. At that point, the cycle continues through innovative methods and new inventions, creating a loop of perpetual innovation — the lived practice of continuous improvement, regeneration, and adaptation. This cycle is not one-time. It is ongoing, ensuring that intellectual property continues to create value long after the initial invention.
Patent Process & Commercialization Pathways
Two parallel processes must be managed in harmony:
- The Patent Process – prior art review, patent application, revisions, issuance, licensing, and protection
- Commercialization Techniques – selling technology, licensing/royalties, joint ventures, production, follow-on technologies, and infringement royalties
Without integration, patents can be wasted and commercialization can falter. SBP’s IP COMPASS® framework connects these paths into a single strategy — ensuring both protection and profit.
Bringing Patent-Protected Technology to Market
The table below illustrates the stages of bringing patent-protected technology to market and how SBP guides clients:
| Stage | Description | SBP/IPPlan™ Role |
| Invention & Discovery | A new idea, method, or technology is created | Evaluate invention potential, conduct early IP assessment |
| Patent Application | Filing with prior art review, revisions, and claims | Guide strategy, align filings with commercialization goals |
| Commercial Pathways | Choices: sell technology, license for royalties, joint ventures, or in-house production | Build an IP Plan or IP Business Plan defining the right commercialization pathway |
| Market Entry | Product or solution reaches consumers | Support market strategy, partnerships, and brand alignment |
| Ongoing Management | Follow-on technologies, licensing expansions, infringement management | Apply perpetual innovation practices, rdAI foresight tools, and self-assessments to ensure continuing ROI |
This roadmap demonstrates that intellectual property is not static — it is an active, managed process.
IP COMPASS® and Value Realization
The IP COMPASS® framework integrates invention, protection, and commercialization into a single strategic process. By applying IP COMPASS®, SBP ensures clients receive practical deliverables — tailored IP Plans and IP Business Plans — that link IP activity to measurable business results.
Work With Us
SBP works with inventors, entrepreneurs, small businesses, nonprofits, and technology leaders to bring their intellectual property to market. From invention to ROI, we ensure every step is strategically aligned.
📩 Ready to realize the value of your intellectual property? Contact us today to schedule a consultation.
Related Reading
For deeper insights, explore Dr. Elmer Hall’s works:
- Hall, E. B. & Hinkelman, R. M. (2017). Perpetual Innovation™: A guide to strategic planning, patent commercialization and enduring competitive advantage, Version 4.0. Morrisville, NC: LuLu Press. Available at: LuLu.com/spotlight/SBPlan. (Look for an update to Version 5 with rdAI in 2025.)
- Hall, E. B. (2025). Perpetual Innovation™: Patent Primer 5: Navigating the GenAI Landscape of Intellectual Property. Available at: Amazon.com/bp/B0DVQ8SNBN.
👉 Visit the Pi-IP Knowledge Hub for more articles and resources.

